Robert's Rules of Innovation

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From a leader in innovation best practices, 10 simple and practical steps your business must take to achieve profitable growth, through innovation In this timely guide, innovation expert and former CEO Robert Brands presents the best practices for t…

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    Om Robert's Rules of Innovation

    From a leader in innovation best practices, 10 simple and practical steps your business must take to achieve profitable growth, through innovation In this timely guide, innovation expert and former CEO Robert Brands presents the best practices for today's "innovate or die" world, in the form of 10 simple and practical steps your business must take to achieve growth through innovation. Robert's Rules of Innovation simply, intelligently, and entertainingly creates order from the chaos imposed by today's misguided mandate for "addition by subtraction" profitability. Concisely, Robert's Rules of Innovation Distills Robert Brands' wealth of experience as a leader of international product development teams Explains why innovation is imperative Provides the practical steps needed to deliver innovation Draws upon the wisdom of global business leaders and is filled with real world examples, anecdotes, and practices Timely, accessible, and indispensable, Robert's Rules of Innovation is a road map for success through sustainable innovation with a clear message: innovation is the lifeblood of business and the secret to outperforming your competition. Direct and practical, Robert's Rules of Innovation is a must-read for managers at all levels.

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    Detaljer

    Format
    E-Bok
    Kopisperre
    Teknisk DRM
    Filformat
    PDF
    Utgivelsesår
    2010
    Forlag
    Wiley
    Språk
    Engelsk
    ISBN
    9780470620977
    Sider
    224

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