Public Relations in Britain

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In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key …
499,-
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Format
E-Bok
Public Relations in Britain
E-Bok
Engelsk
399,-
Public Relations in Britain
E-Bok
Engelsk
399,-
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    Om Public Relations in Britain

    In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights some of the sociological issues relevant to a study of public relations and foregrounds the professionalisation of the occupation in the second part of the twentieth century.

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    Detaljer

    Format
    E-Bok
    Kopisperre
    Teknisk DRM
    Filformat
    PDF
    Utgivelsesår
    2004
    Forlag
    Taylor and Francis
    Språk
    Engelsk
    ISBN
    9781410610812
    Sider
    290

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