Quantitative Methods in Tourism

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In this revised second edition, Baggio and Klobas build upon the work of their previous volume, offering a presentation of quantitative research methods for tourism researchers. This accessible and rigorous guide goes beyond the approaches usually c…
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    Om Quantitative Methods in Tourism

    In this revised second edition, Baggio and Klobas build upon the work of their previous volume, offering a presentation of quantitative research methods for tourism researchers. This accessible and rigorous guide goes beyond the approaches usually covered in introductory textbooks on quantitative methods to consider useful techniques for statistical inquiry into tourism matters of all but the most econometrically complex kind. The first part of the book concerns common issues in statistical analysis of data and the most widely-used techniques, while the second part describes and discusses several newer and less common approaches to data analysis that are valuable for tourism researchers and analysts.Updates to the second edition include: a new chapter on "Big Data" consideration of data screening and cleaning the use of similarity and diversity indexes for comparing samples observations about the partial least squares (PLS) approach to path modelling a new section on multi-group structural equation modelling a new section on common method variance and its treatment revised and updated section on software fully updated references and examples

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    Detaljer

    Format
    E-Bok
    Kopisperre
    Teknisk DRM
    Filformat
    ePUB
    Utgivelsesår
    2017
    Forlag
    Channel View Publications
    Språk
    Engelsk
    ISBN
    9781845416218

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