Scenario Planning and Tourism Futures
Av Albert Postma, Stefan Hartman, Ian Yeoman, 2024.Del av serien The Future of Tourism.
Theory Building, Methodologies and Case Studies
This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. It provides an overview of the theoretical development of scenario planning, describes the scenario planning method and puts it into the context of strategic foresight. A variety of scenario planning and futures case studies are presented which demonstrate how scenario planning is used and deployed. Each case study is drawn from the European Tourism Futures Institute’s 12 years of practice, emphasising the different stages of the scenario planning method, and includes learning points and discussion questions to help readers understand key concepts, theories and applications.
Språk: Engelsk
Ved å fullføre kjøpet aksepterer jeg kjøpsvilkårene.
Ikke tilgjengelig for Klikk&Hent
På nettlager. Bestilles fra England. Leveres normalt innen 5-8 virkedager.
Scenario Planning and Tourism Futures
Av Albert Postma, Stefan Hartman, Ian Yeoman, 2024.Del av serien The Future of Tourism.
Theory Building, Methodologies and Case Studies
This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. It provides an overview of the theoretical development of scenario planning, describes the scenario planning method and puts it into the context of strategic foresight. A variety of scenario planning and futures case studies are presented which demonstrate how scenario planning is used and deployed. Each case study is drawn from the European Tourism Futures Institute’s 12 years of practice, emphasising the different stages of the scenario planning method, and includes learning points and discussion questions to help readers understand key concepts, theories and applications.
Språk: Engelsk
Ved å fullføre kjøpet aksepterer jeg kjøpsvilkårene.
Ikke tilgjengelig for Klikk&Hent
På nettlager. Bestilles fra England. Leveres normalt innen 5-8 virkedager.
Ved å fullføre kjøpet aksepterer du kjøpsvilkårene.
