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The Art Firm

  • Innbundet

  • 2004

  • Engelsk

Aesthetic Management and Metaphysical Marketing

This title explores the seemingly unorthodox alliance of the arts, management and marketing. Using case studies of successful art managers, the author illustrates the creative role - so central to value-making in contemporary economies - performed by aesthetic play in art firms.

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    På nettlager. Bestilles fra England. Leveres normalt innen 1-2 uker. .

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