Algorithmic Marketing and EU Law on Unfair Commercial Practices
Av Federico Galli, 2022.Del av serien Law, Governance and Technology Series.
Introduction
Part I - Algorithmic marketing practices
Chapter 1. Algorithmic marketing
Chapter 2. Data-driven surveillance
Chapter 3. Predictive personalisation
Chapter 4. Empathetic connection
Chapter 5. Human-like interaction
Part 2 - Consumer protection in the algorithmic marketing
Chapter 6. Digital consumer law
Chapter 7. Vulnerability
Chapter 8. Autonomy
Chapter 9. Redress
Conclusion
Språk: Engelsk
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 17 dager
Algorithmic Marketing and EU Law on Unfair Commercial Practices
Av Federico Galli, 2022.Del av serien Law, Governance and Technology Series.
Introduction
Part I - Algorithmic marketing practices
Chapter 1. Algorithmic marketing
Chapter 2. Data-driven surveillance
Chapter 3. Predictive personalisation
Chapter 4. Empathetic connection
Chapter 5. Human-like interaction
Part 2 - Consumer protection in the algorithmic marketing
Chapter 6. Digital consumer law
Chapter 7. Vulnerability
Chapter 8. Autonomy
Chapter 9. Redress
Conclusion
Språk: Engelsk
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 17 dager
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