Managing the Smart Revolution in Tourism Firms
Pocket
2023
Engelsk
Innovation and Value Creation in the Era of Data
This practical book explains the key ideas that tourism practitioners and decision-makers must know to understand Smart Technologies, and the management principles supporting them. Real-life cases are provided to illustrate the true dimension of the "smart" phenomenon and the new frontiers that are yet to open in the coming years.
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På nettlager. Bestilles fra England. Leveres normalt innen 5-8 virkedager.
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