Strategic Positioning in Voluntary and Charitable Organizations
Av Celine Chew, 2015.Del av serien Routledge Studies in the Management of Voluntary and Non-Profit Organizations.
Using a three-stage approach which involves an exploratory survey and multiple case studies, this book reveals that charitable organizations are positioning themselves in distinctive ways that are not adequately explained by contemporary perspectives on strategic positioning derived from commercial strategy and marketing management literatures.
Språk: Engelsk
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 10 dager
Strategic Positioning in Voluntary and Charitable Organizations
Av Celine Chew, 2015.Del av serien Routledge Studies in the Management of Voluntary and Non-Profit Organizations.
Using a three-stage approach which involves an exploratory survey and multiple case studies, this book reveals that charitable organizations are positioning themselves in distinctive ways that are not adequately explained by contemporary perspectives on strategic positioning derived from commercial strategy and marketing management literatures.
Språk: Engelsk
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 10 dager
Ved å fullføre kjøpet aksepterer du kjøpsvilkårene.
