Demand for owner-occupied housing expanded dramatically across modern, industrialized societies in recent years leading to volatile increases in residential property values. Entry into the owner-occupied sector has become increasingly critical to households, while the viability of rental-tenure has been undermined. This book explores the rise of modern home-ownership as a cultural, socio-political and ideological phenomenon. It focuses on housing consumption across a range of societies dominated by a political and cultural commitment to home-ownership, which has been largely manipulated and ideologically charged.