Dan Kay, the iconic journalist and campaigner, was a driving force in the fight for justice following the 1989 Hillsborough disaster, both in his personal life and during more than two decades with the Liverpool ECHO. Dan was central to the wide-ranging coverage relating to the campaign for justice leading to the inquests where a jury determined the 97 innocent men, women and children who lost their lives as a result of the tragedy were unlawfully killed. Throughout his career, Dan penned precisely-crafted and thoroughly captivating player profiles of the biggest characters in Liverpool Football Club history. This book is a loving collection of those profiles capturing the good, the bad, the ugly and the legendary - as well as the inside story of The Transfer That Never Was, featuring Steven Gerrard, Jose Mourinho and John Terry. As well as Bob Paisley, Graeme Souness and a host of other trophy-laden tales, Dan delves deep into the bizarre world of Mario Balotelli and Andy Carroll while explaining why one Champions League winning full-back simply disappeared. The book also includes the story of Craig Johnston, an Australian who went from sleeping in a shed to signing for Liverpool and eventually inventing the best-selling Adidas Predator football boot - all detailed by Dan with an affectionate and detailed prose. The book contains a poignant tribute to those who passed away at Hillsborough, written the same week Liverpool lifted their first-ever Premier League title in 2020. Sir Kenny Dalglish MBE writes a touching foreword in tribute to Dan who died aged 45 in 2023. A share of the proceeds from this title will be donated to the Dan Kay Foundation which aims to tackle stigma around mental health.