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Shaping China?s Global Imagination

Name: Shaping China?s Global Imagination
SKU: 9781349472369
Price: 584.1 NOK
Availability: BackOrder
ISBN: 9781349472369

Av J. Wang, 2015.Del av serien Palgrave Macmillan Series in Global Public Diplomacy.

Branding Nations at the World Expo

A comprehensive discussion of how countries embrace branding as a crucial element in their pursuit of soft power and why certain nation-branding efforts succeed while others fail through the example of the 2010 World Expo in Shanghai.

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Shaping China?s Global Imagination

Av J. Wang, 2015.Del av serien Palgrave Macmillan Series in Global Public Diplomacy.

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Språk: Engelsk

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Midlertidig utsolgtBestillingsvare. Forventes sendt om ca 20 dager

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