With candid honesty, sharing his mistakes as well as the things he got right, Nigel tells the inside story of how he built his Solihull based multi-million pound business empire from scratch in just five years. A story of our times, the tale is interspersed with "Botty Rules"--the simple but powerful lessons he has learned, often painfully, along the way--that provide a blueprint for any aspiring entrepreneur and are a godsend for business owners seeking the route to success in these troubling economic times.