The Pursuit of Food Well-BeingFlorentine FrentzPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Online Growth Options for RetailersMatthias SchuPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
International Strategic Management of Brands and Online FirmsCarolina SinningPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Die Bedeutung von Musik fur die Gestaltung von MarkenpersonlichkeitJohannes FleckerPocketTyskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Consumer Responses to Corporate Responsibility and BrandingLukas ZimmerPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Restructuring of Food Retail Markets in Countries of the Global SouthChristine HobelsbergerPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Advertorials versus klassische PrintwerbungFlorian DornerPocketTyskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Retail Brand Equity and LoyaltyJulia Katharina WeindelPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Omni-Channel RetailingAmelie WintersPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Gestaltung des internationalen Key Account ManagementsAndrea SchluterPocketTyskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Acceptance and Resistance of Innovative TechnologiesJan-Lukas SelterPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Customer Experience in the Context of Omnichannel RetailingNils FranzelPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Congruency, Expectations and Consumer Behavior in Digital EnvironmentsFrederic NimmermannPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital ChannelsKatja WagnerPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Kommunikationsverweigerung und -storungJudith SchlofferPocketTyskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Essays on congruence theory in marketingRober RollinPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Event Marketing in the Context of Higher Education Marketing and Digital EnvironmentsFlorian NeusPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Technology-Oriented Customer Touchpoints in Context of Services in RetailingTobias RodingPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Online Shopping IntentionsAnne FotaPocketEngelskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Emotionale Intelligenz und VerkaufsperformanceAndreas ZehetnerPocketTyskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager
Adding Bricks to Clicks: Vom reinen Online- zum Mehrkanal-HandlerDaniel Eugen KudetPocketTyskDel av serien Handel und Internationales Marketing Retailing and International MarketingLegg i handlekurvNettlager