Pensum -10%Brand LeadershipDavid A. Aaker, Erich JoachimsthalerPocketEngelskLegg i handlekurvNettlager
Pensum -10%Marketing Research, Thirteenth EditionDavid A. Aaker, V. Kumar og 2 andrePocketEngelskLegg i handlekurvNettlager
Pensum -10%Strategic Market Management – Global Perspectives First EditionDamien McLoughlin, David A. AakerPocketEngelskLegg i handlekurvNettlager
Pensum -10%Strategic Market Management, 12th EditionChristine Moorman, David A. AakerPocketEngelskLegg i handlekurvNettlager
Pensum -10%Strategic Market Management – European EditionDamien McLoughlin, David A. AakerPocketEngelskLegg i handlekurvUtsolgt
Pensum -10%Brand Relevance – Making Competitors IrrelevantDavid A. AakerInnbundetEngelskLegg i handlekurvKlikk&HentNettlager
