Adding Value
Redigert av Geoffrey Jones, Nicholas J. Morgan, 2015.Del av serien Routledge Library Editions: Marketing.
Brands and Marketing in Food and Drink
An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies.
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 8 dager
Oppdag mer
Adding Value
Redigert av Geoffrey Jones, Nicholas J. Morgan, 2015.Del av serien Routledge Library Editions: Marketing.
Brands and Marketing in Food and Drink
An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies.
Oppdag mer
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 8 dager
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