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Strategies in Global Competition
Redigert av Jan-Erik Vahlne, Neil Hood, 2014.Del av serien Routledge Library Editions: International Business.
Selected Papers from the Prince Bertil Symposium at the Institute of International Business
The main thrust of Part 1 is to give some understanding of the concept of ?global competition?. In doing so, the chapters rely heavily on industrial studies. Part 2 deals with two different aspects of this change viewed from two different perspectives. The one is economic and more macro: the other political and social and more micro, being concerned with the way in which companies have to utilize their various organisational units and integrate information on a fragmented environment into a strategic whole. Part 3 deals specifically with technology, as the particular segment of the environment which often has the largest impact on future strategies. In Part 4 the perspective of global competition is applied at industry, country and company levels and it is shown that this perspective adds new dimensions to old problems. The final parts address the problem of management in global competition.
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Strategies in Global Competition
Redigert av Jan-Erik Vahlne, Neil Hood, 2014.Del av serien Routledge Library Editions: International Business.
Selected Papers from the Prince Bertil Symposium at the Institute of International Business
The main thrust of Part 1 is to give some understanding of the concept of ?global competition?. In doing so, the chapters rely heavily on industrial studies. Part 2 deals with two different aspects of this change viewed from two different perspectives. The one is economic and more macro: the other political and social and more micro, being concerned with the way in which companies have to utilize their various organisational units and integrate information on a fragmented environment into a strategic whole. Part 3 deals specifically with technology, as the particular segment of the environment which often has the largest impact on future strategies. In Part 4 the perspective of global competition is applied at industry, country and company levels and it is shown that this perspective adds new dimensions to old problems. The final parts address the problem of management in global competition.
Oppdag mer
679,-
PocketEngelsk
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 10 dager
679,-
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