Public Relations, Branding and Authenticity
Sian Rees
PocketEngelsk
Del av serien Routledge New Directions in PR & Communication Research
Hopp til hovedinnholdet
Visual Public Relations
Redigert av Sarah Roberts-Bowman, Simon Collister, 2018.Del av serien Routledge New Directions in PR & Communication Research.
Strategic Communication Beyond Text
This book brings together a broad, diverse range of radical approaches to PR focussing on the increasingly vital role that visual, sensory and physical elements play in shaping communication. Engaging with critical and cultural theories, it outlines how non-textual forces play a central role in how PR works and explores the future of strategic communication within a multi-sensory environment. With international contributions drawn from PR, visual culture, communication, design and cultural theory, it will be of great interest to scholars and advanced students of PR and strategic communication, as well as cultural, media and critical studies.
Språk: Engelsk
2 129,-
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 10 dager
Visual Public Relations
Redigert av Sarah Roberts-Bowman, Simon Collister, 2018.Del av serien Routledge New Directions in PR & Communication Research.
Strategic Communication Beyond Text
This book brings together a broad, diverse range of radical approaches to PR focussing on the increasingly vital role that visual, sensory and physical elements play in shaping communication. Engaging with critical and cultural theories, it outlines how non-textual forces play a central role in how PR works and explores the future of strategic communication within a multi-sensory environment. With international contributions drawn from PR, visual culture, communication, design and cultural theory, it will be of great interest to scholars and advanced students of PR and strategic communication, as well as cultural, media and critical studies.
2 129,-
Språk: Engelsk
Ikke tilgjengelig for Klikk&Hent
Midlertidig tomt på lager
Bestillingsvare. Forventes sendt om ca 10 dager
2 129,-
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