The King of Halloween and Miss Firecracker Queen tells the story of a football life from a daughter's perspective. It provides a look under the hood, so to speak, of one family's rise through the ranks of competitive football- from high school to college to professional coaching, and ultimately Super Bowl champion. It also chronicles their struggle to deal with the decline and death of the patriarch from chronic traumatic encephalopathy (CTE) as a result of that life. It is a story of one family's love of a game and each other, and of one man's strength of character, and one woman's love that sustained him.